by REERA YOO
Three South Korean companies made the cut this year on Forbes’ annual list, “The World’s Most Valuable Brands.”
Among the 100 brands listed, Samsung was ranked at No. 8 while its rival Apple topped the list. The other two South Korean companies that made the cut were auto manufacturers Hyundai and Kia Motors, placing No. 71 and No. 80 respectively.
Despite Samsung’s plunge in smartphone sales this year, its brand value saw a 19 percent increase from 2013 and is now valued at $35 billion. The tech giant even bumped one spot ahead of its ranking in Forbes’ 2013 list. Apple, brand valued at $124.2 billion, also experienced a 19 percent increase over the past year.
Hyundai and Kia also made leaps on Forbes’ chart. While Hyundai rose 10 spots from its previous rank with a brand value of $7.8 billion, Kia made the Top 100 for the first time with a brand value of $6.9 billion.
Following Apple, the top five most valuable brands were Microsoft, Google, Coca-Cola and IBM. You can view the full list here.
Photo courtesy of Tech Trends Diary.
