Google Opens First Asian ‘Startup Campus’ in Seoul

by JAMES S. KIM | @james_s_kim
editor@charactermedia.com

South Korea’s startup scene is one of the most dynamic and fastest growing in the world, and Google’s “Campus Seoul” is expected to only add fuel to its growth.

Google officially opened Campus Seoul on May 8 after announcing the entrepreneurial center’s launch last August. Seoul is Google’s first Asian start-up campus and third international campus, following two other campuses in London and Tel Aviv. Google also plans to establish campuses in Warsaw and Sao Paulo in the near future.

Campus Seoul will support local entrepreneurs by serving as a “community hub” and foster creative ideas by connecting professionals on a local level. Additionally, the campus gives entrepreneurs access to Google’s extensive international network, which allows them to connect with fellow startups and venture capital firms on a global scale.

South Korea’s Ministry of Science, ICT and Future Planning (MSIP) expects that Campus Seoul participants will attract more investment by targeting the global market from the beginning of establishing their startups. Previously, Google and the MSIP joined forces to support the K-Startup program, which attracted more than $23 million (USD) in investment and created 77 startup companies from 2012 to last year, according to Business Korea.

South Korea is quite fitting to house the first Google Campus in Asia. The country already boasts a reputation for being the perfect place to test next-gen IT technology, since it has the highest smartphone penetration rates and Internet of Things (IoT) utilization rates. The government is also pouring money into the startup scene, and the trendy neighborhood of Gangnam has become the brightest spot in the country for new tech businesses.

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Featured image courtesy of Google’s Asia Pacific Blog