by REERA YOO | @reeraboo
editor@charactermedia.com
Koreans love ramen, and they love spice. But can they handle the taste of fire?
There’s been a recent surge of people trying to eat Samyang’s Bool Dak Bokkeum Myun (translation: Flaming Chicken Fried Noodles), one of South Korea’s spiciest ramens, as quickly as possible on YouTube. Why are so many people doing this sadistic challenge? I have no idea, but watching strangers cry and writhe in food pain is surprisingly entertaining.
Here are some brave souls who accepted the “Fire Noodle Challenge.” Some dominated while others lost their tongues to the fires of ramen hell.
Americans take on the Fire Noodle Challenge
London’s Fire Noodle Challenge
Korean teens devour Fire Noodles in under 15 seconds
The spit-take near the end of the challenge is the highlight of the video.
https://www.youtube.com/watch?v=Ce0QPZMrhxo
Two Americans do the Fire Noodle Race
Korean YouTubers attempt to eat 12 Fire Noodles in 10 minutes
https://www.youtube.com/watch?v=eGAs-rq54UI
Mokbang star eats five packets of Fire Noodles
Fire Noodles get spicier with chili peppers and chili powder
https://www.youtube.com/watch?v=qfrx1wAonlY
Fire is catching, and it doesn’t look like the trend will die down anytime soon.
